Does this course require any prior knowledge or experience?
Students must be comfortable using a computer and packages like MS Office and have normal Internet and Social Media skills. No other prior knowledge is required.
phone +91 62922 47501
email info@shashankskills.academy
Digital Marketing
Build a career in an exciting, in-demand profession.
Gain the essential digital marketing skills needed to promote a business in today’s competitive markets. Develop an actionable, multi-tiered digital marketing campaign optimized through SEO (Search Engine Optimization), social media, paid search, content marketing, and email marketing.
Launch your career in digital marketing or create an effective marketing strategy for your business.ncrease your ROI (Return On Investment) by using technology to determine KPIs (Key Performance Indicators), monitor web analytics, track conversions, and create reports with Google Analytics.
| Duration: | 4 months |
|---|---|
| Placement: | 100% Job Assistance |
| Career Options: |
Frequently Asked Questions
Who is the target audience for this course?
The Digital Marketing Certificate is for candidates looking to break into the field of digital marketing and learn all the key tools and skills needed to succeed in digital marketing across search, social media, and analytics.
Course Outline
- Key skills needed to increase traffic to a website, generate leads and get sales
- How to develop a digital marketing strategy
- Essential elements every website should have to increase conversions
- How to turn leads into sales
- How to analyze your marketing to improve your return on investment
- Learn how search engines work
- Conduct keyword research and competitor analysis
- Leverage SEO-driven content to increase web traffic
- Learn how to develop and manage a successful campaign
- Generate leads & sales and track conversions
- Guarantee your spot at the top of search engine results
- Set up a Google Analytics account
- Identify which metrics to track
- Interpret Google Analytics reports
- Set up a Google Analytics account
- Identify which metrics to track
- Interpret Google Analytics reports
- Develop digital marketing strategies for Instagram & Facebook
- Learn how to build, target, and convert leads
- Learn how to create and manage successful Instragram & Facebook ad campaigns
- Master setting up business pages and creating targeted ads
- Use conversion tracking, audience targeting, and Facebook Pixels to ensure High ROI
- Learn the history of YouTube and its social impact
- Develop a successful social media strategy
- Create content that increases engagement and drives sales
- Learn how to gain a following and expand your reach
- Learn about earn-first creative thinking
- Create personal ideas and learn how to showcase them in a portfolio
- Resume and LinkedIn optimization
- Social media presence optimization
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Industry-Experienced Instructors
Our instructors undergo regular re-skill and upskill training to remain updated with the latest trends in technologies to deliver updated training to our students.
Industry Oriented Curriculum
We provide Industry-oriented course modules aimed to provide optimal learning experience and produce skilled, industry-ready and employable students.
100% JOB ASSISTANCE
We offer 100% Placement Assistance - so you'll be able to start your career once you complete the course. You'll also access to our lifelong Placement support.